ART DIRECTION, graphic design + Video production
Graphic design and art direction for Jada Kingdom’s New Religion EP established a cohesive visual world that elevated the project’s bold, genre-defying sound. The official cover art and track list layout were designed to reflect the EP’s themes through a distinct and intentional aesthetic.
Four lyric videos were developed to translate each track’s mood into dynamic visual storytelling, using typography, motion, and symbolism to deepen audience engagement. A standalone cover artwork for the single Truth was also created, maintaining a strong visual identity while seamlessly aligning with the overall creative direction of the EP.
